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A partir de la valentía escénica
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aparentemente desconocida
esta tesis es una herramienta para pastores
Si la comunicación institucional debe ser meramente informativa
Event Sponsorship and Fundraising Sandra Lucía Ojeda Insuasty A partir de la valentíaEvent Sponsorship and Fundraising Securing sponsorship and other sources of funding for events is becoming increasingly competitive, making differentiation and delivery vital. Event Sponsorship and Fundraising explores this complex area of event management, drawing on both experiential marketing and consumer behaviour theories, and developing critical insights on the dynamics of successful event sponsorship. Its coverage includes professional guidance
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